Location: Remote / Hybrid – Franklin, NC or Hampton, NH
Department: Sales
Reports To: Renewal Manager

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About GruntWorx

GruntWorx is a leading automation platform built specifically for accounting firms, helping them streamline data entry, increase efficiency, and scale their practices. Our solutions empower firms to focus on higher-value advisory work while we handle the “grunt work.”

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Position Summary

GruntWorx is seeking a customer-focused and results-driven Sales Associate to manage new incoming leads and renewal accounts within our low-tier and mid-tier customer segments. This role is ideal for someone who excels at responding to warm leads, maintaining strong customer relationships, and ensuring customers renew, expand, and continue to see value from the GruntWorx platform.

The Sales Associate will play a critical role in revenue retention and growth by converting inbound interest into new customers and managing renewals while identifying light upsell opportunities aligned to customer needs.

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Key Responsibilities

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Inbound New Sales

• Respond to and qualify incoming leads generated by marketing, referrals, and product interest

• Conduct discovery calls to understand prospect workflows, challenges, and automation needs

• Present and recommend appropriate GruntWorx solutions for low-tier and mid-tier prospects

• Manage the sales process from initial contact through close for inbound opportunities

 

Renewals & Account Management

• Manage a book of low-tier and mid-tier renewal accounts

• Proactively engage customers ahead of renewal dates to ensure retention

• Address basic objections, pricing questions, and usage concerns related to renewals

• Partner with Customer Success to support adoption and reduce churn

 

Upsell & Expansion (Light Expansion Focus)

• Identify appropriate upsell opportunities during renewal and customer check-ins

• Educate customers on additional features, services, or higher-tier plans when relevant

• Collaborate with the Renewal and Customer Success teams to align on expansion-ready accounts

 

Pipeline & CRM Management

• Maintain accurate account records, renewal dates, and opportunity tracking in the CRM

• Track inbound lead activity, renewal progress, and forecasted revenue

• Follow structured communication and follow-up processes

 

Collaboration & Feedback

• Work closely with Marketing, Customer Success, New Sales and Renewals teams

• Share customer feedback, common objections, and product insights

• Contribute to improvements in renewal processes, scripts, and sales messaging

 

Qualifications

• 1–3 years of experience in sales, renewals, account management.

• Experience handling inbound leads and/or customer renewals preferred

• Strong communication and relationship-building skills

• Comfortable discussing pricing, contracts, and renewal terms

• Organized, detail-oriented, and able to manage multiple accounts simultaneously

• Familiarity with CRM systems (Salesforce, HubSpot, or similar)

• Experience working with SaaS or accounting firms is a plus

 

What We Offer

• Competitive base salary

• Quarterly commissions tied to renewal and revenue targets

• Opportunities for growth within Sales

• Collaborative, team-oriented culture

 

Bases Salary range - $40,000 to $50,000

Commission based on hitting quarterly targets